Best Blogging Niches/Topics: 18 Profitable Blog Ideas [2023]

best blogging niches
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18 Most Profitable Blog Ideas or Topics

Blogging is a multi-billion dollar industry that has transformed millions of lives. This is 2023, where everybody is trying to become an entrepreneur, and competition has become very tough. So, many people think, blogging is dead now. But the reality is far away. Even in 2023, there are 18 best blogging niches/topics that you can choose.

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What is Blogging? 

Blogging is a self-publishing practice, displaying and sharing online journals, pieces of information, opinions, expertise, experience based on observations, research, survey, polls, and marketing. A website that displays writers or a group of writers’ published content on the world wide web is called a blogging website. 

For Example:

Our marketing and advertising site, The Blue Oceans Group, creates blogs related to search engines like SEO, SEM, PPC, and affiliate marketing.

Your Travelling Story is an online travel media and blogging website; and

HuffPost is an online news website covering breaking news, lifestyle, tech, entertainment, and more. 

How to Make a Professional Blog?

To start a blog, you always need these four essential and most critical things:

  • A Domain Name: It is the name and brand of your website. Your website gets recognition on the world wide web, including social media like FB, Instagram, Twitter), and search engines like Google, Yahoo, Bing. [For example, Ours is]
  • Web Hosting: It is online storage for your site where visitors can access you and read your blogs.

Typically, a domain name costs around $15-20 per year, and web hosting starts from $7.95 per month.

But fortunately for my users, Bluehost, the best web hosting service, has agreed to offer a massive discount of up to 65% with a free domain name. So, you can start your blogging journey with only $2.65 per month on premium hosting and a free domain.

Crazy! Right?

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If you want more options, you can also check the best web hosting services list with a detailed comparison.

  • A Premium Theme: It is the most critical thing in your blogging journey. You must select a theme that is perfect for both designing and SEO. Marketers across the globe significantly less explain the importance of the website theme in blogging. And because of this, many beginners and intermediate bloggers make blunders and pick the wrong theme. Even in my blogging journey, I gave less importance to the theme and picked up the casual one. But, when the theme started negatively affecting my blogging results, we start migrating out the whole website on a new free theme. Again we made a blunder and chose the wrong theme. Then our team started doing in-depth research on a theme by considering every aspect of designing and marketing. Finally, we got the best and most popular theme of all time, Astra, from design to SEO to marketing. 

Here’s my honest review on Astra WordPress Theme. Must-Read!

  • A Content Management System (CMS) or Blogging Platform: You will need robust software to create, arrange, and post your content on a blog without coding. More than 35% of the entire website that exists in the world is on WordPress. It is the most famous and popularly used content management system (CMS) or blogging platform. WordPress is suitable for all business types, from blogging to e-Commerce websites to the media industry to content marketing. Creating and launching your website on WordPress is 100% free. 

Remark: You can never become a successful blogger without a domain name, excellent hosting service, a premium theme for your website, and a content management system.

What is Blogging Niche?

A blog niche is the well-defined topic or subject domain about which you will create blogs. Every blogger has their area of expertise, passion, or experience. And what niche will you choose? The world will recognize that topic. 

For example, the blogging niche for a food blogger is FOOD, and his entire content will revolve around food.

Similarly, a Travel blogger writes content around travel; a fashion blogger writes something related to the fashion industry. 

That is why you can not choose your blogging niche against your area of interest. 

Why Choosing a Profitable Blogging Niches/Topics is very important? All the blogging niches do not make money

You must have seen and read about many bloggers who have built their empire from blogging. The entire world knows about him/her as a celebrity. 

Like every coin with two faces and all the glitters are not gold; similarly, blogging also has two sides. There are many niches in blogging that are not good in monetary terms. You will make your name, presence, and drive immense traffic. But you can not make money out of it. 

Reddit is the perfect example of it. It drives insanely massive traffic per month with a fantastic user engagement. 

The world knows about Reddit and its robust ecosystem. But Reddit is not able to convert its users, readers, and traffic into dollars. 

The second best example is Wikipedia. Everyone knows about it. 


Wikipedia is 3rd biggest website on the web that drives 2.223 billion monthly global visitors. It is insanely massive, but again they can not convert their users into dollars. 

Hence, do remember that every blogging niche does not make money. 

Best Blogging Niches Helps your Site to Grow and Run

Choosing a blogging niche rightly saves your colossal money, time, and reduces efforts. You start getting traction all over the internet. You deliver a clear intent and message to your well-defined audience.

It motivates you to keep doing blogging without consistency, as it is your interest and passion. No one forced you to do it. Only you have decided. 

Choosing the right blogging niche will also keep you hustle-free. I have seen many of the bloggers wasting their efforts, time, and money from jumping one niche to other niches within 3-6 months. First, they select the wrong niche and buy the domain and hosting. After creating content for 3 months, they realize that they can not produce the content regularly; or are not interested in this subject, so they keep changing their niches. As a result, they got nothing but wasted their months or years.

Brand Building

When you start blogging very soon, you will realize that producing high-quality content regularly is only 20% of the total work. There are many more things to do in marketing, such as SEO, PPC, and Social Media Marketing. 

Continue Reading Below

And here comes the critical role of niche. If you have selected the right blogging niche, you can build your presence across all marketing channels very soon and establish a brand. 

Suppose you are a travel blogger, then your market is pre-defined. As a travel blogger, you need to create travel-related content only.

But suppose you have not defined your blogging niche and posting on anything that comes to your mind. Here, you have not only selected the wrong niche but also made huge chaos in branding. That results in an undefined audience and an off-target market. Your entire effort will go in vain, as people are not able to identify your expertise. 

Huge Followers and Subscription Base 

If you have selected the right niche considering every aspect of it, then you would become an expert and leader in that domain. The right blogging niche helps you make huge followers and a subscription base, as you will have great segmenting, targeting, and positioning (STP) in the market. 

People start recognizing you and following you to grasp insights and information from you. They subscribe to your website and become regular readers, audiences, and lucrative customers. 

Once you have gained a decent follower and subscriber base, you become an influencer in your niche. It also opens other most effective marketing channels, such as email marketing and referral marketing. Not only this, brands start approaching you and pay massive money to you for doing their branding.  

Easy to Make Enough Money from Blogging ($2000-$500,000/month): 

Once you spend a few months in blogging, it’s time when the blogging industry rewards you with name, fame, and money. 

Blogging Monetization channels start opening from where you make thousands of dollars every month. You have various money-making methods such as Google AdSense, ad networks, affiliate marketing, influencer marketing, email marketing, selling your online product or services, and more. 

You can read how bloggers are making $2000-$500,000/month and making money through Google AdSense and how you can make too. 

How to Choose Blogging Niche?

i) Choose a topic you are passionate about

If you plan to enter the blogging profession or a beginner, blogging is not a sprint race; it is a marathon. You need to produce regular content, have patience, and consistent efforts to get success. 

But, if you have chosen a niche that you are not good at or not passionate about, you will undoubtedly get fed up and give up on blogging. So, choose a niche in which you have knowledge, experience, or love. 

ii) Invest Time in Market Research and Do SWOT Analysis

To become a successful blogger, you only need not have passion or knowledge. The profitability, market size, and future trend of that niche are equally important. 

Before selecting a niche, you should analyze the competition, strengths, weaknesses, opportunities, and threats. Conduct good market research, consider every aspect from investment to human resources to the skill set to marketing. 

iii) Give extra time in Competitor Analysis

Most bloggers pick a smaller niche to avoid competition and get speedy results. If you choose a highly competitive niche, you will have to put in a lot of extra effort, huge money, and time to make your own space. Sometimes it takes more than 2 years to establish your brand because your competitors are ruling that space. 

But yes! If you have proper planning, measurement, and execution with details, then entering highly competitive niches is not an issue for you. 

Before starting any blog, there is always a question about a blogging niche or topic in our minds. There is various type of blog topics that cover many interests, area, subject, and audience. 

Here I will share the all-time most popular blogging niches and topics that can drive huge audiences and revenue. 

Continue Reading Below

Top 20 Most Profitable Blogging Niches/Topics in 2023 are:

18 best profitabe blogging niches 1 - %title%- The Blue Oceans Group
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Health and Fitness Blogs

Health and fitness blog topics are always in a hot trend and famous in the world. The answer is simple that everyone wants to be fit and healthy. 

You should not ignore the fact that a significant chunk of people loves to have six-pack abs. People from all over the world rely on the internet, and they like to take advice from health and fitness bloggers daily, from their diet to yoga to exercise. 

The popularity of fitness has health blogs trending for the last many years, and till the discovery of science keeps going, its future trend will only go up. Health and fitness blogs are among the most shared content on the web, from search engines to social media.

Here your role comes in!

If you are a fitness or health trainer, dieting, or expert, you can start your blog on health and fitness topics. Here, you, as a blogger, can write about physical exercises, workouts, yoga, diets, supplements, or even mental health. You can also create video or visual content to explain physics exercises or diet plans. 

How can you make money and monetize your health and fitness blogging website?

  1. With Google AdSense and other ad networks.
  2. Using affiliate marketing, you can sell the product or services related to the health industry.
  3. You can sell your fitness training courses on a subscription basis.
  4. You can open your gym, yoga center, or fitness center. 
  5. By being an influencer in your industry, you can make thousands of dollars to promote more prominent brands’ product and services.

Technical Blog

If you have a technical background, knowledge, or experience, then the tech industry has an immense opportunity to write and earn. 

You can write reviews of technical products, software, gadgets, or accessories and make a handsome amount of money. 

Major sources of making money from Technical Blogs

  1. Google Adsense
  2. Display and Native Advertising 
  3. Affiliate Marketing (Amazon Affiliate, Affiliate for tech products)
  4. Sponsored Content
  5. Become a tech expert and influencer 
  6. Work with brands as collaborative or knowledge partner
  7. Sell your online videos, premium course, or eBooks

Fashion Blog

The fashion industry is ever-evolving and the most popular blogging industry on the internet. It has a robust global audience base with huge diversity. 

Celebrity or micro fashion bloggers are not only making huge money but also getting invitations from major fashion events. With the invitations, they not only get free flight tickets, luxury hotel stays but also receive merchandise, business collaboration, and partnership deals. 

Major Sources of Making Huge Money from Fashion Blogs:

You can monetize your fashion blogging website in various ways:

  1. Google Adsense
  2. Display and Native Advertising 
  3. Affiliate Marketing of bigger brans and MNCs
  4. Collaborate as a Knowlege or Business Partner
  5. Launch your Own Fashion Designing Clothings and Accessaries
  6. Create and Sell your own Fashion Designing Course

Travel Blog

The travel and tourism industry is one of the major economic drivers of any country. With the development in infrastructure, connectivity and technology, travel is becoming even more and more popular year by year. 

Because of hustle-free super affordable travel, people are travelling more. And when people travel, they always take some travel guide, tips, ideas, explore famous destinations, book tour packages, flight tickets, and hotels.

Continue Reading Below

No matter how rich or poor you are! But almost every human being loves to explore nature, and has a desire to visit new places. 

Here, you can guide and help them with their travel requirements. For example, Your Travelling Story, a travel online media and blogging website, covers the following major topics to help their readers travel guides, tips, booking facilities, and travel shopping. Their team is doing a fantastic job and creating high-quality, great content around.

Your Travelling Story is a newly launched website in January 2020, but still, they are getting huge popularity because of their quality work. 

If travel is your passion and you can do such amazing work, why can you not do it! 

Major sources of making money from Travel Blogs

  1. Google Adsense
  2. Display and Native Advertising 
  3. Affiliate Marketing (Amazon Affiliate, Affiliate for Cruise Travels, Flights, and Hotels)
  4. Become a Tour Guide, Trekking Coach or Operator
  5. Launch your travel kits, merchandise
  6. Become a Travel Agency
  7. Become a travel Influencer 
  8. Become a partner with brands
  9. Selling your Travel Photographs of different places
  10. Create and sell documentaries on nature, wildlife to TV channels such as Discovery and BBC. 

Food Blog

The food industry is all time lucrative and high potential industry. Food is the basic need of every living being. Hence, we should not doubt its future trend and growth. 

You, as a food blogger, can cover all the food-related topics in your blog. You can form a series of food recipes and guide your audience. 

Major sources of making money from Food Blogs

  1. Making money from Google AdSense
  2. Selling Ads and Native Advertising
  3. Writing reviews on restaurants
  4. Selling Books, Ebooks with your Recipe 
  5. Affiliate Marketing (Big food industry websites that offer affiliate programs, Amazon Affiliate Programs)

Online Marketing, or Digital Marketing, or Internet Marketing Blog

In the modern era, with the up-gradation in technology, everything is becoming digital. There was a time when traditional marketing, like banner ads on roads, was an effective marketing strategy. But nowadays, it has almost vanished. Digital marketing has replaced traditional marketing completely. 

From SMEs to small shops, saloons, and shopping complexes to the industry giants like Apple, Nike, Coca-Cola, Reliance, Tata Group, Microsoft, and every brand, they are spending their massive marketing budget on online marketing. 

Suppose you have profound knowledge about SEO, PPC ads, social media marketing, and content marketing. In that case, you can be a blogger and also, open an international marketing and advertising agency to help brands in their marketing. But, writing a blog on a digital marketing topic is not everyone’s cup of tea. Only experts can do it. 

My marketing and advertising blogging website, The Blue Oceans Group, deals with online marketing/digital marketing/internet marketing. Now, it is not only a marketing blogging website but has also become an internationally recognized and one of the most respected marketing and advertising agency.

How you can Make Money from Marketing Blogs

  1. Affiliate marketing (one of the biggest Revenue Souce)
  2. Selling Your Online Video Courses (Major Revenue Source)
  3. Through Sponsored or Native Ads
  4. Google AdSense
  5. Training and Consultancy
  6. Providing Online Marketing Services to brands like Website Designing, SEO, PPC Ads, SMM, and Content Marketing
  7. Create and Sell your Digital products such as marketing software and tools.
  8. Open physical marketing training academy or institute
  9. By selling your Books, Ebooks or Reports

Business Blog

Again it is only for professionals and experts. These business blogs connect with corporate agencies, the business world, and industries. They come up with solutions and educate their customers with relevant products and services. 

Most of the websites are not able to convert their traffic into dollars. So, OptinMonster’s conversion rate optimization software educates its user about converting their visitors into customers. OptinMonster is an excellent example of a business blog.

Movie Blogs

Movie bloggers write reviews and come up with news about upcoming movies. In movie blogs, bloggers are invited to the premium shows before the public release of movies. They share their views and reviews on their blogging site with their audience to generate buzz after watching. 

Ways of making money from movie blogs

  1. Google AdSense
  2. Selling Ads or Native Advertisement
  3. Get paid for writing a review
  4. Converting your readers into customers by selling DVD and other movie products
  5. Write and Sell your eBook, Magazine, or Book 

Product Review Blog

Amazon associate affiliate marketing is the perfect example of product review blogs. People are earning thousands of dollars only from Amazon affiliate marketing. 

By writing product reviews, you win the trust and drive traffic and generate huge money through affiliate sales. 

The product conversion rate varies from the category of the product sold, between 1.75% to 12%. It means for every 100 visitors, 5 are your customers. And it is enormous!

Amazon is just one channel for making money. Similarly, you can write reviews on every product related to your industry and refer to your audience. On every sale, you will earn up to 60% commission of the total sales amount. 

Ways of making money from Product Reviews blogs

  1. Google AdSense
  2. Selling Ads or Native Advertisement
  3. Get paid for writing a review
  4. Converting your readers into customers by selling DVD and other movie products
  5. Write and Sell your eBook, Magazine or Book 

Car or Motor Cycle Blogs

Auto industry blogs are one of the most successful blogs for bloggers. If you have a little knowledge of cars or motorcycles, you can write reviews. With high-quality content, if you can reach your reader’s mind, then success is going to be yours. 

Zig wheel, Car Dekho, Car Wale, Drive Spark, Bike Dekho, and many other blogging websites generate massive traffic and profit. Blogger gets the invitation and free access in auto expo and prelaunch of any vehicle.

How you can make money from Car or Motor Cycle Blogs

  1. Through Google AdSense and Related Advertising
  2. Referring for sign up and help in sales of auto companies
  3. Paid or sponsored content by auto companies, and showrooms
  4. Get paid for product reviews

Personal Finance and Investment Blog

It is not everyone’s cup of tea. But if you are a financial adviser or expert and know how to manage finance, then Personal finance and investment blog is waiting for you.

There are so many people who want to invest or save their money to tackle future uncertainties in this world. Even ultra-rich people also want to invest their money in a safe zone.  

As a personal finance blogger, you can share advice for businesses, investors, startups, individuals, and families. 

Personal finance and investment blog are ideal for people interested in the complex world of managing money and generating wealth.

How you can make money from Personal Finance and Investment Blog

  1. Google AdSense
  2. Sponsored Ads and Native Advertising 
  3. Selling Your Premium Services, Online courses, and eBooks
  4. Affiliate Marketing
  5. Sponsored Content 

 News Blog

You must have come up with micro-blogging news sites covering breaking news, stories, and the latest update on national and international issues. 

These are small news websites that produce content on digital platforms. The news bloggers are known as freelance journalists. 

In news blogging, within 2 years, you can earn your robust presence across the country or the world. Not only this, once you start making a decent amount, you can build your team and establish it as a recognized news site.  

How you can make money from news blogs

  1. Google AdSense
  2. Sponsored Ads 
  3. Affiliate Marketing
  4. Promoting other product or Services and Get Paid
  5. Sponsored Content 
  6. Become a journalist or consultant editor for big media houses.
  7. Big news channels and print media start connecting and paying you a huge amount for content.

 Political Blog

Most of the people living in the society are crazy and passionate about politics. They like sharing their opinions on politician of different ideologies. 

As a political blogger, you can write, analyze, and share your opinions on political parties, ideologies, and news. You can get a very prompt reaction and popularity among the audience. 

Many politicians or political parties offer you a high amount and ask you to propagate their agenda, plans, policies to attract more audience. 

How you can make money from political blogs

  1. Google AdSense
  2. Affiliate Marketing
  3. Promoting product or Services and Get Paid
  4. Sponsored Content 
  5. Become an Influencer

Some of the political bloggers are doing amazing things. They have millions of engaging audiences that are enough to make thousands of dollars every month. Name, fame, and popularity are complementary to political blogs. 

Continue Reading Below

 Pet Care Blog

The trend, forecast, opportunities, and analysis of the Indian pet care market shows, from 2011-2016, this industry has grown with a compound annual growth rate of 26.21% and is continuously growing with a CAGR of over 17% during 2016-21. 

According to the India International Pet Trade Fair (IIPTF), in India, the pet population had grown from 7 million in 2006 to 10 million in 2011. If we take the data average, then 600,000 pets are adopted every year only in India. 

You can become a pet blogger and write for pet owners, animal lovers, animal shelters, and people looking for pets. You can share pro tips on keeping pets healthy, pet grooming, pet food, and training. As a pet blogger, you can also write about how to protect and save animals. 

How to make money from Pet Care Blog

  1. Google AdSense
  2. Selling Ad Spaces and Native Ads
  3. Selling Premium Online Course, eBooks, or Books
  4. Become partner up with businesses selling pet care products to generate revenue.
  5. Offering pet grooming and pet caring services

 Do It Yourself (DIY) Blogs

DIY blogs are “Do It Yourself” type of blogs. It encourages your website visitors to try creative stuff. DIY blog has multiple sub-types like traditional culture, arts and crafts, construction, woodwork, metal-work, and more.

Continue Reading Below

How to make money from DIY Blogs: 

  1. Affiliate Marketing
  2. Ad Networks like Google AdSense
  3. Selling Advertising Space
  4. Selling Your Products
  5. Write Paid or Sponsored Content
  6. Sell Online Courses, eBooks, or Books
  7. Freelance Services

Sports Blogs

There are so many sports in the world with a vast audience base. And that is why sports blogs are among the most exciting types of blogs online in every country in the world. You can start writing sports blogs in any sports field such as cricket, badminton, tennis, football, golf, and more. You can earn a magnificent amount of money and do wonders. 

How to make money from Sports Blogging: 

  • Affiliate Marketing sell products available on Amazon; tie-up with ticket services online and refer your readers to book tickets for games; and other sports product that offers affiliate marketing)
  • Selling Ad spaces in your Blogging website
  • Google AdSense
  • Sell your own sports product and services
  • Sell your own Sports Magzine, eBook, or Book
  • Writing Paid Content for Teams, sports communities, Athletes, and Other Sports Organizations.

Passive Income Blog

Everyone wants to be rich and make massive money in their life. But, financial literacy is the biggest problem in the whole world. 

You can start teaching people how to build an online business using smart passive income through your blog posts, podcasts, tutorials, videos, and other how-to articles on growing your business. 

People in this blogging niche are making $2.7 million/year. 

Source of making money from passive income blog:

  1. Selling your blog posts, podcasts, tutorials, and videos
  2. Affiliate Marketing
  3. Seling Ads
  4. Google AdSense
  5. Selling Online Courses
  6. Selling Ebooks, Books
  7. Through Webinars and workshops
  8. Through Email Marketing

Start a series of Interviews or a regular feature

Many websites like YourStory, Forbes, Entrepreneur cover entrepreneurs, successful businessmen, great leaders, and politicians. And they charge heavily for the leader feature. If we talk about Forbes, then the cost of one feature is up to $60,000. 

You can form a series of interviews, podcasts, or cover their success stories. You can schedule weekly or monthly bloggers, YouTubers, or entrepreneurs’ interviews and feature them on your blogging website. 

It is a win-win situation for both parties. People to whom you feature also share their interviews on the website, social media handles, and other marketing channels. 

This way, you save a lot of marketing budget and start getting recognition on the web.

Sources of making money from a series of Interviews blog:

  1. Google AdSense
  2. Affiliate Marketing
  3. Take hefty prices for interviews or feature (Media Kit)
  4. Selling Ads and Native Advertising

Read a Complete Guide on “how to activate and monetize your blog from Google AdSense” from this and this blog post.

Remark: You can grow your blog with an All-in-One Digital Marketing Tool:- Semrush. This tool will help you get insights on topics related to your niche, select the right keywords, in-depth competitor strategy, handle SEO and Social Media Platforms, secret marketing tips to grow your website, and more.

Must use this tool. The Blue Oceans Group provides free access to Semrush Pro for 14-Days (exclusively for its users)

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Conclusion on Best Blogging Niches/Topics

You can start in any niche by following our blogging guide, tips, and strategies to make money. Our premium contents are 100% free exclusively for our avid readers and subscribers.

Now, it’s your turn to share your thoughts and passion. By leaving a comment, let me know about the blogging topic or niche in which you want to start your blogging journey.

To get the latest blogging updates, stay tuned with me. 

If you have any queries, you can leave a comment. You can also follow and ping me on Twitter and LinkedIn, if you want any help related to the domain, hosting, software, tools, blogging, and marketing. 

Must-Read Articles:

(If you’ve selected your niche, and are planning to grow your blog. Then, these are the articles you must read. These blog posts will help you get the J-Curve of your business 🙂

7 thoughts on “Best Blogging Niches/Topics: 18 Profitable Blog Ideas [2023]”

    MY EMAIL IS [email protected] will be very happy to have reply from you.

  2. I also planned many times to start blogging but remained unsuccessful. Now, after reading your helpful information, I will start in no time with the help of almighty Allah. Thanks to SUGANDHA BANSAL

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